A report on the potential economic impact of the 2026 World Cup in the three North American markets (Canada, Mexico, and the United States) revealed that the possibility of hosting the event would generate revenues of $5 billion.

2026 World Revenues in North America, $3-4 billion dollars (net of public costs)

As reported by ‘Inside World Football’, the three countries are hoping to host the most important competition for national teams. The report commissioned by the ‘United Bid Committee’ of the Boston Consulting Group has revealed that the host cities would benefit from around $480 million.   

FIFA World Cup
Steffen Schmidt / Insidefoto
The 2026 World Cup will be the first edition with 48 teams and, according to the ‘United Bid Committee’, FIFA’s revenues will boost after the editions in Russia and Qatar. FIFA will not be the only entity benefiting from the increase in revenues. In fact, the earnings will be shared with the host cities as well to avoid the catastrophic consequences that affected Brazil in 2014.
In addition to generating an increase of $160-620 million in economic activities for the host cities ($90-480m net of public costs), the report estimates that the World Cup will bring about 40,000 jobs and over 1bln increase in wages of workers throughout North America. A key factor concerns the existing infrastructures, a feature that would significantly reduce the costs of the event. The responsible for Mexico Yon De Luisa highlighted that economy is not only benefiting countries and host cities but FIFA as well.

“The 2026 World Cup in the United States of America represents the most important commercial market in the world providing great economic and social benefits. It offers the necessary stability to push the global football forward for years to come – said, De Luisa”.