World champion Mats Hummels and Manchester United midfielder Juan Mata are the first two players to join Common Goal, the common fund whose goal is to distribute 1% of the footballers’ income to football organizations around the world.
The organization is based on Jurgen Griesbeck’s idea of creating common-goal.org, a fund that supports more than 120 football organizations through streetfootballworld.org.
1% of all players’ income is estimated at $30 billion.
“This is the first step of a gigantic global effort. Imagine that the whole industry unites in the name of social change. Together we can inaugurate a new era for football and create a deeper sense of this game” – said Griesbeck in reference to this project.
The initial goal will be to form a team of unique starters to take off the move.
“We are trying to define a shared social agenda for football” – said Juan Mata – who was the first player to join the initiative: “The common goal is to go beyond individual brands and personal affairs to offer a greater impact. With this donation we can form a lasting connection between football as a business and football as a social change.”
Donations will be grouped into a collective fund and then “distributed to charities for high impact football projects dealing with issues such as gender equality in India, peace building in Colombia or integration of refugees in Germany” – it is explained in the official Press release.